Resources

National Poetry Month Resources:
"English core learning goals." (2009). //Maryland State Department of Education.// Retrieved April 10, 2010 from []

"15 ways to use poetry." (nd). //American Library Association.// Retrieved April 10, 2010 from [].

"Standards for the 21st century learner." (2007). //American Library Association.// Retrieved April 10, 2010 from []

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Selected Recitations: 2009 Poetry Out Loud Winn. (2009). //National Endowment for the Arts//. Retrieved April 12, 2010 from []

Library Public Relations Resources:
American Library Association. //A Communications Handbook for Libraries//. Retrieved April 16, 2010 from []

Alexander, David. How You Can Manipulate the Media. Boulder, Colo.: Paladin Pr., 1993.

Bajjaly, Stephen. The Community Networking Handbook. Chicago: ALA, 1999.

Bonk, Kathy, Henry Griggs, and Emily Tynes. The Jossey-Bass Guide to Strategic Communications for Nonprofits: A Step-By-Step Guide to Working with the Media to: Generate Publicity,

Enhance Fun. San Francisco: Jossey-Bass, 1999.

Caywood, Clarke L. The Handbook of Strategic Public Relations and Integrated Communications. New York: McGraw Hill, 1997.

Chronicle of Philanthropy: Resources for Non-Profits. Denver: Applied Research and Development International, annual.

Crawford, Walt. First Have Something to Say: Writing for the Library Profession. Chicago: ALA, 2003.

Cutlip, Center & Broom Effective Public Relations, 8th ed. Englewood Cliffs, N.J.: 1999.

Drucker, Peter F. Managing the Non-Profit Organization: Principles and Practices. New York: Harperbusiness, 1992.

Flowers, Helen F. Public Relations for School Library Media Programs: 500 Ways to Influence People and Win Friends for Your School Library Media Center. New York: Neal-Schuman, 1998.

Hernon, Peter, and Robert E. Dugan. An Action Plan for Outcomes Assessment in Your Library. Chicago: ALA, 2002.

Hernon, Peter, and John R. Whitman. Delivering Satisfaction and Service Quality: A Customer- Based Approach for Libraries. Chicago: ALA, 2001.

Karp, Rochelle, ed. Powerful Public Relations: A How-to Guide for Libraries. Chicago: ALA, 2002.

Kurtz, Howard. Spin Cycle: How the White House and the Media Manipulate the News. New York: Simon and Schuster, 1998.

Laermer, Richard. Full Frontal: Getting People Talking about You, Your Business, or Your Product. New York: Bloomberg Pr. 2003

Lear, Brett W. Adult Programs in the Library. Chicago: ALA, 2002.

Levine, Michael. Selling Goodness. New York: Audio Renaissance, 1998.

Levinson, Jay Conrad. Guerilla Marketing, 3d ed. New York: Mariner Books, 1998.

Marconi, Joe. Public Relations: The Complete Guide. Albuquerque, N.M.: Thompson Learning South Western Educational Pub., 2004.

Nonprofit World. Madison, Wisc.: The Society for Nonprofit Organizations, n.d.

Public Media Center. Strategies for Access to Public Service Advertising. San Francisco, Calif.: San Francisco: San Francisco Media Publishers, n.d.

Reed, Sally Gardner. Making the Case for Your Library: A How-To-Do-It Manual. New York: Neal- Schuman, 2001.

Ross, Catherine, and Patricia Dewdney. Communicating Professionally: A How-To-Do-It Manual for Library Applications, 2d ed. New York: Neal-Schuman, 1998.

Saasta, Timothy. How to Tell and Sell Your Story. Washington, D.C.: Center for Community Change, 1998.

Saffir, Leonard and John Tarrant. Power Public Relations: How to Get PR to Work for You. Lincolnwood, Ill.: NTC Business Books, 1996.

Salzman, Jason. Making the News. Boulder, Colo.: Westview Pr., 2003.

Thenell, Jan. The Library’s Crisis Communications Planner: A PR Guide for Handling Every Emergency. Chicago: ALA, 2004.

Thompson, William. Targeting the Message: A Receiver Centered Process for Public Relations Writing. White Plains, N.Y.: Pearson Education POD, 1996.

Wolfe, Lisa A. Library Public Relations, Promotions, and Communications: A How-To-Do-It Manual, 2d ed. New York: Neal-Schuman, 1997.